KISS and Walmart announced today that SONIC BOOM-the band’s highly anticipated CD, and its first new material in 11 years-will be sold in the U.S. and Canada exclusively at Walmart, Walmart.com and Sam’s Club retail locations beginning October 6. SONIC BOOM, produced by the band’s Paul Stanley in Los Angeles, is the centerpiece of a three-disc set that also features a completely re-recorded greatest hits CD as well as a live DVD shot in Argentina during the band’s recent, record-breaking KISS ALIVE 35 South American tour. The CD set will retail for $12, with pre-orders starting in September on Walmart.com.
KISS’ Gene Simmons says, “SONIC BOOM may be the best new record we’ve done since Destroyer! It is Rock And Roll Over meets Love Gun. The world’s biggest retailer had better get ready for the hottest band in the world and hire more cashiers before October 6th!” Stanley continues, “Through all of the albums that are considered our classics, we tried to always find ways to give our fans extras that went beyond just the music. Besides our making the best KISS album in decades, Walmart has made it possible for us to include a bonus CD with 15 of our most famous songs and an additional live DVD, shot during our recent concert in Buenos Aires. So in every sense, SONIC BOOM is the ultimate return to classic KISS form. You wanted the best, you got the best!”
Walmart, one of America’s largest music retailers, is finalizing its exciting plans now for its in-store and online destinations for KISS fans surrounding the launch of the new album and tour, and will host various KISS products in addition to their music in its stores this fall. More details on Walmart KISS activity, announcements regarding album pre-sales, sweepstakes and KISS appearances will be shared shortly.